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Glossary

The company-website-book's key terms with definitions. This Pub will always be under construction and incomplete. Terms without a definition will be given one soon.

Published onOct 15, 2023
Glossary
·

Under construction and sometimes more complete than at other times. This will be an ever-evolving docuement.

Bluesky Social

A social media platform like Twitter/X.

Google

Internet search engine.

AppSheet

Contacts

Forms

Sheets

iFrame

IFTTT

Visual interface for making cross-platform if statements.1

Inoreader

MailChimp

MailerLite

Advertised as digital marketing tools to grow one’s audience and drive revenue.2

PubPub

ROI

Return-on-investment equals impact (including financial impact) divided by the cost to create it (e.g., money, time, effort, stress, conflict, etc.).

RSS

Web feed that allows users and applications to access updates to websites in a standardized, computer-readable format.3

Twitter/X

Twitter, rebranding to X since July 2023, is an online social media and social networking service.4

YouTube

Online video sharing and social media platform.5

Zapier

Product that allows end users to integrate the web applications they use and automate workflows.6

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